Tuesday, August 6, 2013

Stoker


Topic 4: Media Product Review

 

                For our final blog posting, I have chosen to review the movie “Stoker”. I chose this movie because I am attracted to the intricacies of the human mind….and its abnormalities. I believe this movie stands out because it is very much about the secrets we keep beneath our glossy, crafted exteriors.

Now, please enjoy this complimentary trailer from the movie.





It would be hard to describe this movie in detail without, as I have been cautioned against doing, spoiling the ending. I will summarize the plot of the movie thus: The death of Richard Stoker sets off a chain of events steeped in blood, lust, and insanity; events which will forever and inexorably bind together Richard's widow Evelyn, his daughter India, and his brother Charlie. The characters in this film are played like tightly wound violin strings.....and as you know, tightly wound strings are liable to snap from the tension.
 
 The director of this movie is Park Chan-wook, whose previous directorial work includes the "Revenge" trilogy: Sympathy for "Mr. Vengeance", "Oldboy", and "Lady Vengeance". As you may have ascertained from their titles, those three movies gravitate heavily around revenge, as well as murder, betrayal, and brutality. Mr. Chan-wook is a film director, screenwriter, producer, and former film critic who was born in Seoul, South Korea. His films are very masterfully directed.

 The screenplay for "Stoker" was written by Wentworth Miller, who is mostly known as an actor. He has a penchant for submitting his scripts under a pseudonym. He was greatly influenced by Alfred Hitchcock's, "Shadow of a Doubt" in his writing of the screenplay for "Stoker".

I find "Stoker" to be similar in particular to the "Revenge" Trilogy in that the main characters are broken persons attempting to deal with or overcome enormous trials and tribulations while fighting to either find or preserve who they are as people. Also similar is the fact that yes, violence is indeed a part of this movie, but as with the Trilogy, the violence is a matter-of-fact affair that accomplishes whatever goal the character perpetrating it has.....as opposed to the violence that you might find in a run-of-the-mill slasher flick where the violence and gore borders on senselessness.

I have to say that I find this movie to be far superior to the majority of the thriller or suspense movies that are on the market these days. I believe the minute subtleties of the story and camerawork of "Stoker" places it above the other movies of its ilk....they are reduced to poor cousins of "Stoker", residing on the same family tree but not on the same branch.

I do not profess to know whether this film is important or if it matters to the public in general, who seem to consume what is before them but rarely appreciate it; but it is certainly important to me for the reason that watching it has made me think and I have been changed by the watching of it. I think it reflects a certain undercurrent in our culture, that we like stories featuring troubled or dysfunctional people and situations because they give us something to compare our own lives to and feel better about ourselves: "At least my life is not as disturbed as that", et cetera. Or perhaps we are drawn to them because of the parallels we feel or see between such films and our own lives. Maybe somehow, we are soothed by this.

The target audience of this movie would seem to be all-inclusive, but upon deeper thought it is most likely aimed at peoples of my age group, between 18 and 30-something. I suspect that the story and dark themes would resonate most truly with those of that age group as opposed to peoples of an older generation. Although I could be wrong about that. I merely could not imagine my grandmother or even my mother enjoying this film, they would find it far too disturbing. Maybe that says more about their movie preferences or their sensibilities than it does about any generational issues. The film does not seem to carry any overt stereotypes, but there are messages that some people might find offensive, about sexuality, proper family relationships and boundaries, and mental illness, if the viewer forgets to keep these aspects in their rightful place as part of the story being told.

The film's strengths are numerous, among them: wonderful acting, skillful screenplay and directing, and subtle nuances. These all blend together to require the viewer to indulge in repeated viewings. The main weakness, I felt, was the somewhat unexplained ending. I am not going to reveal the ending, as that would ruin it for those of you have not yet seen the film. Suffice it to say that the ending is one which lets the viewer fill in the gaps, if you will, with their own imagining of how they think it may have ended. I can't honestly decide if I would have liked a more definitive ending, one that explained all; or if I like the ending the way it is because it is in keeping with the vein of uncertainty that pulses beneath the skin of the whole film. I lean towards the latter.

I find the movie very good, as you can tell from what I have already written here. I believe it is entirely up to Park Chan-wok's previous standards that are prevalent in his other films. Since this is the debut of the writer, Mr. Miller, I cannot say whether this is above or below his screenplay standards, but I would feel safe saying that this movie's screenplay has set the bar quite high for any of his future writing endeavours. I will personally remember this movie, it is quite possible that parts of it will stay with me forever because of the thoughts it provoked in my mind.

The professional critics seem to be rather fond of the movie, and I enjoy some of their more purple prose I found in their reviews. Says A.O. Scott of the New York Times: "The first half of “Stoker" passes in a rapture of dread, as the viewer anticipates terrible things to come.......we find ourselves in a world of lurid, saturated colors; languorous camera movements; temporal displacements; and jagged shards of sound." NY Times: A.O. Scott's review of "Stoker".

In contrast, Russ Fischer of slashfilm.com opines: "There’s an influence from Hitchcock – the imposition of a long-lost Uncle Charlie can’t help but conjure thoughts of Shadow of a Doubt — but Stoker doesn’t feel like a Hitchcock film at all. Unfortunately, it doesn’t feel much like a classic Park film, either. There’s lush cinematography to spare, and a strikingly vivid color palette, yes. As a story or character portrait, however, Stoker is resoundingly hollow". He gave the film three stars out of ten, which I feel is harsh. Russ Fischer: The Man Who Hates "Stoker".
 I must confess that I did not go out and buy other movies that feature the same actors or the director, but that is due to my financial restrictions. I have become more interested in the actors of the movie (I already knew the director was very good) and will be looking forward eagerly to watching other movies they are in; and also in any upcoming screenplays by the writer. I did research the actors and various contributors to this movie online. I have some friends, mostly in my age group, who do enjoy the movie but admit to not quite grasping the story of the film in its entirety. The majority of my family has either no interest in the movie based on its synopsis; or they refuse to watch it because I described it as something I'm interested in. My tastes tend to differ greatly from those of my relations, you see. They can use my interest of lack thereof in a topic, movie, book or TV show and get a fairly accurate measurement of whether they would be interested in it, as well.

In summary, I am anxious to add this movie to my collection of films and believe that it is one of the rare ones I can watch repeatedly and not become tired of. Doing this critique has forced me to delve deeper into the film, to consider aspects that lie beneath the exterior of what we are presented with on the screen. I greatly enjoyed getting into the head space of the director and the actors' characters....although, if you watch the film, you might conclude that getting into the head space of any of the characters of "Stoker" may not be a healthy undertaking. I still highly recommend it.

Wednesday, July 17, 2013

Journalism Blog #1: The Real Beauty Sketches

For my first assigned blog post, I chose Topic #1: Advertising. 
 
 
Dove's Campaign for Real Beauty:
The Real Beauty Sketches
 
 
 
 
 

Is beauty in the eye of the beholder? If this is so, then perhaps some of the beholders are blind, or viewing through a fun-house mirror, showing them a distorted version of themselves.  It is hard to find someone these days who is not thoroughly inundated with the media and its images. This is the age of the inferiority complex: On television, the internet, and in movies and magazines we see celebrities who, in a lot of our opinions, are the ideal epitome of human facial features, status and physicality. They are fit, beautiful, healthy, and seemingly want for nothing. It is then no wonder that a lot of people these days envy such celebs, and can’t help comparing themselves to these “ideals”. Even the most attractive among us harbors a kernel of insecurity that we aren’t as good-looking as we think they are. There are not many top-drawer companies in the beauty industry who are actively working on trying to get women to embrace, like, and accept who they are, physically. One such company is Dove, the popular soap, shampoo and conditioner manufacturer. No longer focused solely on making personal care items; they now have a social mission. Let me take you down the rabbit hole.

 

The content of the newest one of their ads, one of many of the campaign’s that I viewed, challenges our perception of how we look compared to how a newly formed acquaintance describes us. In this series of ads, called the “Real Beauty Sketches”, a forensic sketch artist sits on one side of a suspended sheet, which is totally obscuring the person sitting on the other side. The sketch artist then begins to draw the person, based on the description that person is giving the artist of themselves. After the artist has finished drawing the person (based only on their own descriptions), the person leaves without getting to see the picture. The artist then brings in another person, who is a total stranger to the first person, and the stranger then describes the person to the sketch artist. In the end, the first person now gets to view the two drawings. Needless to say, the drawings are very dissimilar. The only text in the ads is the single sentence at the end: You are more beautiful than you think. The music that plays in the background is very unobtrusive, and it is set in a minor key; which is a trick to get the viewers to respond in a deeper emotional way to the ad’s topic, which is the low self-esteem a lot of women carry with them and why they; why we, can’t see our own true beauty. The characters are seemingly normal people, like someone you might see in your everyday life. You might pass them walking in the street, or they could be a teller at your bank or a pastry chef at the bakery you love. They seem to be very relatable, so obviously the ad is using the plain-folks approach. The ad I viewed is six minutes and 36 seconds long, and it was published on April 14th, 2013. It is part of a larger campaign, a series of ads, which Dove has been running for many years. This ad is simply one of the most recent, newest additions to the campaign’s box of tools. As I said before, this ad uses the plain-folks approach, and I think it’s obviously deliberate: the creators and designers of the ad are trying to drive home the fact that all people (not just those who are famous, or are models, et cetera) are beautiful even if they don’t think they are. This in turn makes us, the viewers, believe that we too are beautiful, because aren’t we just regular people as well, just like the women in that ad? I personally don’t think that these ads use the association principle. The argument could be made that the advertising legerdemain here is sub-rosa, but is still present in that the company who created these ads wants you to associate using their products with being a beautiful person. However, I would say that this argument is very faulty. Nowhere in the ad does the company try to sell you its product, rather, it is trying to sell you a product only you can create for yourself: confidence.

 

I think the ad is very different, in that Dove is the only company I’ve seen that is focused on trying to get people to accept themselves how they are instead of trying to get people to change because they aren’t good enough currently; or that they would be better versions of themselves if only they used the products featured in the ads the company is feeding them. It could be said that the target audience in this particular ad is women, of all ages, sizes, ethnicities, et cetera; because this ad is focusing on the perception the women have of themselves. But I believe that the message the ad imparts applies to everyone, not just to women. There aren’t any stereotypes in this ad, just people describing themselves honestly. I don’t find the message of the ad offensive, and I can’t imagine someone who would find it offensive. For the sake of time, I will narrow it down and say that the ad’s main strength is that it’s addressing a real problem that many people are facing every day; the way they feel about themselves. I had a hard time trying to come up with any weakness the ad might have. They aren’t discriminating against any race or body type in the women they used for the ads. Maybe the ads are focusing too much on our appearance being the most important thing (as in, if we don’t think we’re attractive then that somehow makes us less of a good person, or less interesting or desired), but in today’s society we are told that appearance and image pretty much are everything. So the ads are really focusing on not trying to dissuade these people that physical appearance is important, since that’s what they and the rest of us all believe to some extent, but rather that they can and should accept their appearance as it is instead of worrying that they aren’t good enough. The ads here are memorable to me, because honestly, I struggle with self-esteem issues as well, so I can connect with this issue. I watched most of these ads with my mother, and we were both affected by the message they imparted. So I would have to agree that they did in fact connect with their admittedly small target audience.

 

Strangely enough, I found in my background research that there are a select few groups who actually dislike these ads, and label them as anti-feminist because, in their opinion, the ads are propagating the message that women’s beauty is still the most important thing about us, and that we shouldn’t try to accept that we are all attractive or beautiful in one way or another. The critics of these ads go on to say that instead, society should basically learn to value women based solely on the positive values they have, excluding physical attractiveness; and that if society could do that then perhaps women wouldn’t all have inferiority complexes about their looks. There was also a blogger who complained that the ads actually are discriminating against minorities, and focusing too much on white people, because “people of color” only appear in the video for a small amount of time; and that the two black women who gave their descriptions to the sketch artist gave such “negative” comments as a round face shape and the fact that freckles are appearing with age. This line of reasoning is redundant, because the whole point of the ad is that everyone is describing themselves with negative features and flaws, not just the “women of color”.
 
 
 Based on the ad, I wouldn’t go out and buy Dove products, but that’s because the ad isn’t trying to convince me to buy their products. I would recommend that other people view these ads. I have to say that this ad didn’t teach me anything I didn’t already know, but that’s possibly because this isn’t the first series of ads focusing on self-esteem that Dove has published. I’ve been watching these ads of theirs since they first started making them.


 

 
"What's Wrong With Dove's Real Beauty Sketches Campaign?"

Dove US YouTube Channel

Annie Blogs: Dove real beauty sketches